Humble Bundle’s mission is to support charity while providing awesome content to customers at great prices. Under the Humble Bundle model, consumers can pay what they wish for DRM-free digital content, with some of the proceeds going to nonprofits.

In partnership with the Book Industry Charitable Foundation (Binc), it has helped raise more than $450,000 to support independent booksellers and comics retailers since the beginning of 2020.

In addition, this year it has helped raise more than $70,000 for the Hero Initiative, a fund that supports comics creators in need and $40,000 for EveryLibrary, a political action committee that supports initiatives related to library funding.

In April, with the help of e-book and graphic novel publishers, Humble Bundle raised more than $6.5 million via its Conquer Covid bundle to support those affected by and responding to the pandemic. And in May it raised more than $4.3 million via its Fight for Racial Justice bundle, with all proceeds going to three organizations: the Bail Project, the NAACP Legal Defense Fund, and Race Forward.