Think beyond bullet points – and amplify the impact of your message! Now in its fourth edition, this popular classic illuminates an innovative, step-by-step methodology designed to unlock the amazing visual story waiting to be released from your message. Communications expert Cliff Atkinson shows how to apply classic storytelling tenets and practical, research-based guidelines as you work with Microsoft PowerPoint – for memorable, meaningful, and persuasive visual stories. Change your approach – and transform your results!
Find your story thread: Create an emotional connection to increase your impact; Cut through the clutter: Distill your message and get right to the point; Bring your story to life: Storyboard your ideas, find your natural voice, and deliver a compelling presentation! …
